Santa's Leadgen
Current Phase: Phase 2: Enrichment & Qualification
Project Description
Automated lead generation system for an independent manufacturer's rep covering OH, IN, MI, and WV in the gift & home decor industry. Uses Google Places API, n8n workflows, and Airtable to discover and qualify independent retailers across 318 counties and 7 business verticals. Discovery phase complete with 17,501 prospects identified, 13,548 qualified (77%), and 9,247 high-priority leads. AI-powered enrichment workflow built and tested — 1,284 records fully enriched with a 62% email hit rate. Currently 476 outreach-ready leads with a conservative projection of ~8,300 after full enrichment batch processing. Next: complete batch enrichment, data quality review, then scale to full outreach.
Progress
Project Details
- Started:
- January 12, 2026
Tech Stack
- N8N
- Claude
- Airtable
- Google Places API