# Polaris Pixels > Polaris Pixels is a technology consulting firm based in Westerville, Ohio (Columbus metro area), founded by Ryan Grissinger. The company provides website development, custom software, AI implementation, HubSpot CRM optimization, and fractional CTO services for growing businesses, with deep expertise in the home services industry. Ryan previously served 8 years as founding CTO of Roof Maxx, scaling the company's technology from zero to 350+ franchise locations across all 50 states. ## Company Information - Company: Polaris Pixels LLC - Founder: Ryan Grissinger - Location: 670 Meridian Way, Suite 286, Westerville, OH 43082 - Phone: (740) 880-7522 - Email: info@polarispixels.com - Website: https://polarispixels.com ## Services Polaris Pixels offers six core technology services on a tiered ladder from starter to strategic: 1. **Starter Website** (from $500): One-page websites built to get businesses on Google quickly. Designed for small businesses needing a fast, professional web presence. 2. **Website Development** (from $3,000): Multi-page business websites with custom design, booking integration, SEO optimization, and conversion-focused architecture. 3. **Custom Software Development** (from $10,000): Bespoke business platforms and internal tools built around exact workflows. Replaces off-the-shelf software that doesn't fit. 4. **HubSpot & CRM Optimization** (from $2,500): AI-enhanced HubSpot CRM implementation, migration, and optimization for growing businesses. 5. **AI Implementation & Training** (from $2,500): Practical AI workflow automation, team training, and AI strategy. Typical clients save 10-20 hours per week within 90 days. 6. **Fractional CTO** (from $3,000/month): Strategic technology leadership without full-time cost. Includes vendor management, systems architecture, and technology roadmaps. ## Founder Background Ryan Grissinger served as founding CTO of Roof Maxx (2017-2025), where he built every technology system that powered the company's growth from zero to 350+ franchise dealer locations across all 50 states. Systems built include: custom CRM with lead capture from 8+ marketing sources, franchise management platform with digital onboarding and territory mapping, operations automation for inventory tracking across 350+ locations, and real-time executive dashboards with revenue forecasting. Zero system failures during 8 years of hyper-growth. ## Service Area Primary: Columbus, Dublin, Westerville, Powell, New Albany, Delaware, and Central Ohio. Remote services available nationwide. ## Key Pages - [About](https://polarispixels.com/about): Company background, founder bio, systems built at Roof Maxx, and approach to working together - [Contact](https://polarispixels.com/contact-us): Contact form, address, phone, email, and scheduling link - [How I Work](https://polarispixels.com/how-i-work): Three-step engagement process (Book a Call, Get a Plan, Build It) - [Why I Do What I Do](https://polarispixels.com/why): Personal mission and values behind the business - [Software Database](https://polarispixels.com/software): Comprehensive database of 3,000+ home services software tools with pricing, reviews, and business intelligence ## Services Pages - [Starter Website - Columbus](https://polarispixels.com/landing/starter-website-columbus): One-page website service details and FAQ - [Website Development - Columbus](https://polarispixels.com/landing/website-development-columbus): Full website development service details and FAQ - [Custom Software - Columbus](https://polarispixels.com/landing/custom-software-columbus): Custom software development service details and FAQ - [AI Consulting - Columbus](https://polarispixels.com/landing/ai-consulting-columbus): AI implementation and training service details and FAQ - [Fractional CTO - Columbus](https://polarispixels.com/landing/fractional-cto-columbus): Fractional CTO service details and FAQ - [HubSpot & CRM - Columbus](https://polarispixels.com/landing/hubspot-crm-columbus): HubSpot CRM optimization service details and FAQ ## Resources - [Books](https://polarispixels.com/books): Published books including The Roofing Technology Blueprint - [AI Learning Resources](https://polarispixels.com/landing/ai-learning-resources): Curated guide with 85+ AI courses and tutorials from Google, OpenAI, Anthropic, Coursera, and others - [AI Field Guide for Small Businesses](https://polarispixels.com/landing/ai-field-guide): Practical AI adoption guide for small business owners - [Case Studies](https://polarispixels.com/case-studies): Technology implementation case studies - [Business Insights](https://polarispixels.com/business-insights): Integrated business intelligence and analytics ## Industry Expertise - Home services technology (roofing, HVAC, plumbing, electrical, landscaping) - Franchise management and scaling systems - Field service management (FSM) software - CRM implementation for service businesses - AI automation for operational efficiency ## Optional - [Privacy Policy](https://polarispixels.com/privacy): Data handling and privacy practices - [Terms of Service](https://polarispixels.com/terms): Service terms and conditions - [Brand Guidelines](https://polarispixels.com/brand): Visual identity and design system documentation